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The Brand Manager’s Guide to China’s Beauty and Fashion Market
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From Tmall Global to Success: How Western Supplements Win in China’s Cross-Border Market
ECOMMERCE
Apr 1
China's Health Supplement Boom: Navigating Digital Trends and Market-entry Strategies for Western Brands
STRATEGY
Mar 26
Mastering China’s E-commerce Festivals: A Beauty Brand’s Guide to Dominating 11.11, 6.18, and Beyond
STRATEGY
Mar 13
The Chinese Context: Navigating Brand Equity in the World’s Most Dynamic Digital Market
STRATEGY
Mar 5
How KOLs Are Revolutionizing Beauty Brand Growth in China: A Comprehensive Guide for Brand Owners
KOL & INFLUENCERS
Mar 5
Scalp Wellness Revolution: Key Trends and Strategies for Haircare Brands to Thrive in China's Growing Market
STRATEGY
Feb 27
Why Brands Regret the Wholesale Model in China (When It’s Too Late)
D2C
Feb 25
How to Master Your Marketing Budget for a Winning Tmall Global Launch
DIGITAL MARKETING
Feb 25
Make or Break: How Your Marketing Agency Shapes Your Brand’s Success in China
STRATEGY
Feb 25
Is China the Next Frontier for Your Beauty Brand? Here’s How to Decide
STRATEGY
Feb 24
The Role of a Third-Party (TP) Partner in Entering the Chinese Cross-Border E-Commerce Market
STRATEGY
Feb 23
Navigating the Cross-Border E-Commerce Market in China: A Guide for Beauty Brands
STRATEGY
Feb 23
How to Navigate Cross-Border E-Commerce: A Guide for Beauty Brands Entering the Chinese Market
ECOMMERCE
Jan 15
5 Transformative Trends Redefining China’s Beauty & Wellness Market in 2024
TRENDS
Dec 15, 2024
Cracking the Code: Overcoming Key Challenges for Global Brands in China’s Beauty and Wellness Market
STRATEGY
Dec 12, 2024
Strategies for Success: Navigating the Chinese Luxury Market for Western Brands
LUXURY
Mar 7, 2022
Top 10 Common Mistakes Luxury Brands make in China
LUXURY
Feb 28, 2022
The Biggest Mistakes Luxury Brands Make in China
LUXURY
Nov 2, 2021
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